BEYOND THE MIDWAY: How The Northern Wis. State Fair Boosts The Valley's Economy

8 Jan 2026


News

Tens of thousands of people put the Northern Wisconsin State Fairgrounds (NWSF) on their summertime bucket lists every year, drawn to the Chippewa Falls destination by more than the mouthwatering scents of sweet kettle corn and promise of thrilling carnival rides.

The arts and entrepreneurial fabrics of the wider Chippewa Valley are showcased at the NWSF year-round, as are the expansive agricultural experiences. The NWSF both platforms and fosters local and regional agribusiness; showcasing livestock and animal husbandry through area 4-H Clubs, FFA programs and numerous youth livestock competitions.

Season to season, the NWSF facilitates chain reactions of positive fiscal and economic impacts: its consistent creation of seasonal and temporary jobs, collection of tax dollars and reinvestment in the Chippewa Valley by way of operational spending and tourism boosts.

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