A New Treasure Arrives To Downtown Menomonie

In anticipation for the hustle-and-bustle of holiday shopping, downtown Menomonie has welcomed a new kind of “treasure,” one that shines with heart, hometown care and a sense of purpose in the Chippewa Valley.

Adoray’s Treasures from the Heart (521 2nd St. E, Menomonie) — the newest addition to Adoray Home Health & Hospice’s fundraising thrift stores — opened its doors earlier this summer. In just a few short months, this second-hand boutique has captured the hearts of community members, Amber Bettinger-Lytle, Adoray’s director of marketing and development said.

“Every item that comes through our doors tells a story,” Bettinger-Lytle shared. “When someone donates a household item or buys a sweater, that act of kindness ripples outward, helping us bring care, compassion and hope to someone in need.”

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