Buildings and Sites
How To Market Your Quality of Place, Local Events, and Community Brand
5 Sep 2022
News, National
Marketing your quality of place, local events, and community brand are crucial to an economic development strategy because they can help with workforce and business recruitment. Forbes reported in 2017 that "Millennials want a better everything." Years later, that remains true, and other generations are joining them. People demand better working conditions, better living environments, and communities that meet their lifestyle needs. In response, businesses are also searching for locations that meet their needs and the needs of their employees, making it more critical than ever to market your community's quality of place.
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Across state government, we’re investing strategically to help workers and to strengthen our communities so they can attract the best talent. For example, at Gov. Evers’ direction, the Wisconsin Economic Development Corp. and the Department of Workforce Development are providing more than $128 million in Workforce Innovation Grants to 27...
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