Goldsmith Explores New Facet as Jewelry Store Owner
20 Mar 2024
Chippewa, Chippewa County
Maletto and her husband, Matthew, are the new owners of Eric’s Diamonds, 111 N. Bridge St., which reopened in early March. Now, she’s looking forward to creating heirloom quality jewelry for customers.
For about eight years, Malletto apprenticed for Eric Pulver, the founder and recently retired owner of Eric’s Diamonds.
Much of the jewelry business still depends on such apprentice-style training, Maletto explained. “It’s such a good way to learn,” she said. “It’s a trade, almost, so it’s something that’s done best with hands-on learning. You can read all the books you want, but to make a pair of matching earrings you have to go out and make a pair of matching earrings.”
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