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Population
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Population

Population2000201020192024
River Falls13,07815,00015,29615,712

Source: ESRI, 2019-08-30

Population by Age

Population201020192024
0-4816760793
5-9759714712
10-14598722699
15-192,0171,9441,984
20-243,5722,8342,721
25-291,1571,4691,168
30-349161,0561,399
35-39724781969
40-44658683733
45-49708699681
50-54728749682
55-59646799742
60-64467662710
65-69331521614
70-74266347485
75-79204193259
80-84213164164
85+220198198
18+12,42012,65613,038
Median Age252729

Source: ESRI, 2019-08-30

Population by Race

River Falls2019
Total15,296.000
White Alone94.230
Black Alone1.180
American Indian Alone0.460
Asian Alone1.520
Pacific Islander Alone0.020
Some Other Race0.600
Two or More Races1.990
Hispanic Origin2.410
Diversity Index15.300

Source: ESRI, 2019-08-30

Growth Rate

River Falls2010 - 20142014 - 2019
Population0%1%
Households1%1%
Families2%1%
Median Household Income%3%
Per Capita Income%2%

Source: ESRI, 2019-08-30

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Housing
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Households

Population2000201020192024
Households4,4545,1505,3795,569
Housing Units4,5515,4495,6645,923
Owner Occupied Units3,0663,192
Renter Occupied Units2,3132,377
Vacant Units285354

Source: ESRI, 2019-08-30

Home Value

River Falls20192024
Median Home Value$196,669$237,287
Average Home Value$220,742$261,572
<$50,00011359
$50,000 - $99,99915361
$100,000 - $149,999489134
$150,000 - $199,999833642
$200,000 - $249,999647938
$250,000 - $299,999273466
$300,000 - $399,999359641
$400,000 - $499,999111143
$500,000 - $749,9997494
$1,000,000 +44

Source: ESRI, 2019-08-30

Housing Year Built

Year RangeHouses Built
2010 or Later44
2000-20091,203
1990-1999784
1980-1989549
1970-1979970
1960-1969675
1950-1959428
1940-1949234
1939 or Before723

Source: ESRI, 2019-08-30

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Income
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Income

River Falls20192024
Median Household$54,533$62,046
Average Household$68,404$75,572
Per Capita$24,782$27,363

Source: ESRI, 2019-08-30

Household Income Base

River Falls2019
<$15,000734
$15,000 - $24,999478
$25,000 - $34,999541
$35,000 - $49,999707
$50,000 - $74,999928
$75,000 - $99,999816
$100,000 - $149,999823
$150,000 - $199,999222
$200,000+130

Source: ESRI, 2019-08-30

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Employees
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Commute

CategoryCommuters
Workers 16+8,321
In-County Residents2,837
Out-of-County Residents2,761
Drive Alone6,148
Carpooled544
Public Transport13
Work at Home324
Less than 5 minutes631
5-9 minutes1,176
10-14 minutes1,209
15-19 minutes999
20-24 minutes755
25-29 minutes255
30-34 minutes941
35-39 minutes358
40-44 minutes372
45-59 minutes670
60-89 minutes555
90+ minutes76
Average Travel Time24

Source: ESRI, 2019-08-30

Source: ESRI, 2019-08-30

Employees by NAICS

CategoryNumber
Total Employees5,693
Agr/Forestry/Fish/Hunt2
Mining0
Utilities10
Construction169
Manufacturing336
Wholesale Trade350
  
Retail Trade964
Motor Veh/Parts Dealers66
Furn & Home Furnish Str5
Electronics & Appl Store21
Bldg Matl/Garden Equip83
Food & Beverage Stores308
Health/Pers Care Stores144
Gasoline Stations24
Clothing/Accessory Store16
Sports/Hobby/Book/Music20
General Merchandise Str108
Misc Store Retailers40
Nonstore Retailers129
  
Transportation/Warehouse109
Information230
  
Finance & Insurance271
Cntrl Bank/Crdt Intrmdtn174
Sec/Cmdty Cntrct/Oth Inv38
Insur/Funds/Trusts/Other59
  
Real Estate/Rent/Leasing144
Prof/Scientific/Tech Srv296
Legal Services88
Mgmt of Comp/Enterprises0
Admin/Support/Waste Mgmt96
Educational Services664
HealthCare/Social Assist649
Arts/Entertainment/Rec131
  
Accommodation/Food Srvcs618
Accommodation62
Food Srv/Drinking Places556
  
Other Srv excl Pub Admin405
Auto Repair/Maintenance26
Public Administration Emp246

Source: ESRI, 2019-08-30

Educational Attainment (25+)

River Falls2019
Some High School262
Graduated High School1,526
Associates Degree1,229
Bachelor's Degree2,307
Graduate Degree1,148

Source: ESRI, 2019-08-30

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Businesses
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Businesses by NAICS

CategoryNumber
Total Businesses532
Agr/Forestry/Fish/Hunt Bus1
Mining Bus0
Utilities Bus1
Construction Bus32
Manufacturing Bus13
Wholesale Trade Bus13
  
Retail Trade Bus73
Motor Veh/Parts Dealers Bus8
Furn & Home Furnish Str Bus2
Electronics & Appl Store Bus3
Bldg Matl/Garden Equip Bus6
Food & Beverage Stores Bus10
Health/Pers Care Stores Bus6
Gasoline Stations Bus5
Clothing/Accessory Store Bus6
Sports/Hobby/Book/Music Bus8
General Merchandise Str Bus2
Misc Store Retailers Bus13
Nonstore Retailers Bus4
  
Transportation/Warehouse Bus7
Information Bus8
  
Finance & Insurance Bus60
Cntrl Bank/Crdt Intrmdtn Bus28
Sec/Cmdty Cntrct/Oth Inv Bus13
Insur/Funds/Trusts/Other Bus19
  
Real Estate/Rent/Leasing Bus34
Prof/Scientific/Tech Srv Bus48
Legal Services Bus9
Mgmt of Comp/Enterprises Bus1
Admin/Support/Waste Mgmt Bus12
Educational Services Bus19
HealthCare/Social Assist Bus51
Arts/Entertainment/Rec Bus13
  
Accommodation/Food Srvcs Bus42
Accommodation Bus6
Food Srv/Drinking Places Bus36
  
Other Srv excl Pub Admin Bus68
Auto Repair/Maintenance Bus5
Public Administration Bus16

Source: ESRI, 2019-08-30

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