Life in Rusk County epitomizes what most people think of as “the good life.” Such characteristics as a low cost of living, quality educational opportunities and a low crime rate surrounded with scenic beauty and unlimited recreational activities make Rusk County a great place to live and work.

Rusk County prides itself in the educational resources it has to offer the residents. Both the public and parochial schools in the county provide virtually unlimited opportunities for students to get a quality education. Rusk County has one of the lowest dropout rates in Northwest Wisconsin and over 60% of the county's graduates are college-bound. For adults there is ample opportunity for life long learning for fun or for employment. A branch campus of Wisconsin Indianhead Technical College is located in Ladysmith, and multiple University of Wisconsin 4-year and 2-year campus’ are within commuting distance. Additional workshops and classes are available through school community outreach programs and businesses.

The area is well positioned at the crossroads of U.S. Highway 8 and State Highway 27. In addition Canadian National (class 1 railroad) operates tracks that intersect in Ladysmith. The East-West track can carry freight all the way to the East coast over the Great Lakes, and the North-South track is one of the most active in the Country, and transports freight from the Pacific Coast of Canada to Chicago and points beyond.